Lebanese American University – Professor, Marketing
Dr. Wael Nuweihed received his Ph.D. in Business Administration from Grenoble Ecole de Management in France.
He is a Marketing strategy and business process consultant, as well as a Marketing professor, teaching courses in innovation management, consumer behavior, marketing research, and customer service management.
He has 20+ years of corporate marketing experience in multinational B to C and B to B roles including: Regional Marketing Director MENA and CIS at Kansai Paint Co., Ltd., Regional Marketing Manager MENA at General Mills, and Regional Marketing Manager MENA at American Fine Food Corp.
He previously worked on global brands like: Haagen Dazs, Green Giant, Betty Crocker, Bugles, Old El Paso, Pillsbury, Hershey’s, Buitoni, Beech Nut, Smucker’s, etc.
He has lead and offered several corporate seminars, workshops and coaching sessions on marketing strategy, leading innovation, brand building, brand campaigns, leadership, and employee development.